Hi! I’m Heather.

Mixed-Methods UX Researcher Turning User Insights Into Strategic Product Impact.

I combine qualitative depth and quantitative rigor to drive user-centered decisions, uncover unmet needs, and inform product strategy. I am passionate about making research accessible and actionable for cross-functional teams.

 
 

Scroll down to check out some of my work ⇣

  • Landing Page (2023-2025)

    There’s so much to do! What deserves my attention?

    Literature Review, Concept Test, Wizard of Oz, Survey, Benchmarking

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  • Signature Hub (2025)

    Who still needs to sign all these documents?

    Concept Test, Task-Based Test, Statistical Comparisons

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  • Compensation Tracking (2023)

    How much money can I expect next month given my sales?

    1:1 Interviews, Concept Testing, Usability Testing

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  • Money Trail (2021)

    I’m young! Do I even need to worry about my finances yet?

    1:1 Interviews, Artifact Analysis, Speed Dating, Concept Test

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  • Intro 360 (2020 - 2021)

    I want to take a college recitation course that piques my interest.

    Instructional Design, Stakeholder Interviews, Surveys

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  • Botanical Training (2020)

    I hope this Docent training prepares me well for the job.

    Surveys, Benchmarking

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⭐️ Specialities

  • Mixed Methods Research Strategy

  • Storytelling & Data Visualization

  • Cross-Functional Collaboration

  • Mentoring

  • Report Writing

 

🎯 Research Methods

  • 1:1 Interviews

  • Concept Testing

  • Surveys

  • Tree Testing & Card Sorting

  • Usability Testing

  • Contextual Inquiry

  • Benchmarking Studies

 

🛠️ Tools

  • UserZoom

  • Qualtrics

  • UserTesting

  • Matlab, SPSS, R, Excel for analysis

  • Figma (for testing prototypes)

  • Heap